Town & Country Surf Designs, founded in 1971 by Craig Sugihara, is one of the most iconic Hawaiian surf brands of our time.
T&C's first store was converted from an old barber shop in Pearl City, Hawaii. From these humble beginnings, through the 70's, 80's and early 90's, the unmistakable T&C Yin Yang logo became a symbol for Hawaiian power surfing through the brand's relationships with some of the heaviest, and most innovative surfers on the north shore.
T&C's alumni of surfers is breathtaking; Larry Bertlemann, Dane Kealoha, Marvin Foster, Matt Archbold, Christian Fletcher, Sunny Garcia, Ben Aipa, Johnny Boy Gomes, Chris Ward, Bobby Martinez, Shea Lopez, Kahea Hart, Martin Potter, Ross Williams and of course, the 2018 WSL Big Wave World Champion Billy Kemper. A who's who of the north shore's pecking order.
In the mid to late 80's, a golden era for T&C on the north shore, young team riders Matt Archbold and Christian Fletcher, dubbed the "Air Brigade" were taking surfing to new levels. The excitement created by this new radical surfing attracted many shapers and team riders to Town & Country.
About this time a new crew of young powerful Hawaiian surfers were starting to make their mark on the international competitive surf scene. Sunny Garcia joined the Town & Country team at age 13 and under the coaching of Ben Aipa honed the fundamentals that ultimately lead him to the World Title. Johnny Boy Gomes built on the aggressive and powerful image flowing from Town & Country. Both Sunny and Johnny Boy were standout surfers in heavy Hawaiian surf continuing the legacy started by Dane.
Despite the intimidating nature of some of its riders, T & C Surf Designs is here to share and perpetuate the stoke and aloha of the Hawaiian surfing lifestyle. And, like the quintessential Yin Yang logo, the brand has remained balanced, and true to their roots. This balance has defined, and will continue to define, the evolution of T&C Surf.